LA Times writes about the debut, Stage 9, ABC, Disney, and mentions "Trenches". It's good coverage for Stage 9 and a great start. I love the picture!
Here is Stage 9's press release from their site
Here is the question. What type of advertising and promotion do you find about the release of Stage 9 and Squeegees? Do you feel the studio is doing their job or really hitting it hard for Stage 9 and promoting their product?
What I would want to see is ads, click through, or something on major sites such as yahoo, google, etc, with banners, and I don't see anything about it on youtube yet, or really anything major but abc.com - It's still early to tell as the release just happened today. I see good fortune for Stage 9 and I think it will all grown and get bigger. Baby steps.
If I do a yahoo or google search for "Squeegees" in general on that word, I get tons and tons of non related sites dealing with window washing, janitor supplies, floor cleaning and so forth. Pages and pages that do not relate to the Squeegees new web series. If I do a specific search for "Stage 9 Squeegees" I get just a hand full of sites dealing with the new series, my blog comes up as #3 on the search, so what does that tell you, as no one reads this blog.. ok .. I am sorry, I think we are up to 20 of you read my blog now .. but what I am saying is that I want to see pages and pages talking about the new series "Squeegees" and Stage 9.
The one thing about online content or the Internet in general is that everyone needs to understand it is very very easy to get buried and lost on the web. There some 7 million plus unique sites on the web. Audience are not just going to find you. You have to really let people know your content is out there and advertise, promote, market and hit major numbers of people. That takes tireless work. To just rely on viral video to happen is lighting in a bottle, or you get lucky, and sometimes it takes a long time. It actually has to be planned and worked to get people to find your content, and that means media relations, press and if your content is online that is what you should be hitting, and lots of it. TV Network spends millions on advertising. Think what would happen if then spent just a fraction of that on online advertising. I think you will see more and more of that soon. If they are smart.